Last night, Amanda Knox was acquitted of the 2024 murder of Meredith Kercher. This morning we saw sales of The Amanda Knox Story: A Murder in Perugia—an ebook we produced with ABC News on the case—take off. We also saw a surge in demand for our title on Herman Cain—which we’re tracing to the media focus on Cain yesterday.

Both of these instances give a solid indication of why a platform that allows content holders to quickly address breaking news with comprehensive guides  can smartly capitalize on current events. We’ve discussed this before when detailing how news organizations can turn reporting into  ebooks — the success of these titles demonstrates it’s an approach with an audience.

Our two takeaways:

1. Current events will drive sales.
2. With news flowing as fast as it is, it’s important to be able to react in real-time. You need a tool that will let you create content quickly and produce complete guides to the market to stay ontop of new stories.

You can sign up for a free beta at http://vook.com.

It’s time for you to stop making excuses and start exercising, because Vook is offering all four of our 15 Minute Everyday Pilates Vooks in all formats for $.99. That should be reason enough to start working out — but in case you need more encouragement, here are:

The Top Five Reasons to Buy the Everyday Pilates Vooks for $.99 This Weekend

5. Halloween is Sunday. You will tell yourself you’re not going to eat candy, but you will. Start burning off those mini Snickers bars, 15 minutes at a time.

4. Pilates helps you stand up straighter. Those extra few inches of height will help you see over everyone’s head if you’re watching the World Series in a crowded room.

3. Unlike most products that cost $.99, our Everyday Pilates series is not a low-quality generic version of a name-brand product. (In fact, it brings Alycea Ungaro, one of New York City’s most renowned and exclusive Pilates teachers, right to your home or office!)

2.  Thanksgiving is only three weeks away. If you do 15 minutes of Everyday Pilates for the next three weeks, you can put whipped cream on your pumpkin pie, and not feel guilty about it.

1. You can get all four apps for under $5. This is such a good deal, it’s not even funny.

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Get the Everyday Pilates Vooks for iPhone here, for iPad here and for iBooks here.