An ebook for (and ticket to) Italy

by Livia Nicolai on

Whether you're Italy-bound or a Dan Brown devotee, Sara Bruni's new e-trilogy will be your guide. The author was born and raised in Siena, Italy, and now she's sharing her knowledge of Italy's sights, culture, and secrets with a three-part series. The Inferno Experience: Florence, follows Dante's footsteps in the city's devilish and divine corners. The adventure continues in The Inferno Experience: Tuscany, highlighting the Italian city's wonders. Finally, Inferno's Hidden Secrets and Eternal Mysteries completes the journey by guiding the reader through the symbols, codes and references from Dan Brown's new release, Inferno.

Curious to learn more about the trilogy and the inspiration behind each ebook, Vook interviewed the author. The discussion confirmed key advantages of digital publishing and visually-enhanced ebooks:

  • The series epitomizes a huge benefit of digital publishing: the timeliness with which an author can respond to hot topics.

  • Thanks to enhanced ebooks, going on exciting adventures from the comfort of one's own home is more possible than ever. It's like downloading an instant adventure. The ability to navigate between vivid images and insightful descriptions creates stimulating reading experiences.

  • If you do want to leave your home to physically travel, you will be glad to carry an ebook rather than a bulk of physical books. In Sara Bruni's own words: "it’s often more practical to read digital books on my tablet."

Want to send your audience on an adventure? Or take advantage of just-in-time publishing? Sign up on Vook.com to learn more about our digital publishing services (like Sara says, "Vook offers great and fast service"). Read on below for the full interview.


What prompted you to write The Inferno Experience series?

"I wanted to share my passion for Italy and my knowledge of Italian history with many people around the world"

When Dan Brown announced his new book Inferno early this year, I was at the edge of my seat. Dan Brown’s statement meant that his story covers my birthplace, just outside Siena - where you can still find plenty of traces of Dante. Ever since I was a child, his stories have been transporting me to different worlds, especially the story about Pia De’ Tolomei, who still appears in stories told to young children in Siena. Both she and Dante were my inspiration when I studied history at the University of Siena. I would get lost for hours and hours in Dante’s masterpieces, looking for symbols, tangible places, codes, and ambiguities. I would often catch the bus to Florence just to touch the stones which used to surround Dante, hear his footsteps echoing through the streets of the city, and soak up every last detail of his "bel San Giovanni." I got thoroughly hooked on Florence, which feels like my second home in Tuscany, next to Siena.

I wanted to share my passion for Italy and my knowledge of Italian history with many people around the world, and I thought now is the good time to capture these stories in a book. Actually, when I was writing, the idea was transformed into writing a book series. In Book One, we visit Florence, in Book Two we follow Dante’s trail through Tuscany, and in Book Three I reveal secrets and mysteries from Dan Brown’s Inferno.

Why did you choose to publish the series digitally?
I live in the US but go back to Italy at least 3 times a year. I guess you know the feeling of packing too many things, especially those heavy books. Although I very much like the experience of reading a physical book, it’s often more practical to read digital books on my tablet. Next to my own preference forebooks, it’s a lot easier to reach people around the world. It’s wonderful to get emails from people who read my books from countries like Brazil, Romania and Australia. For them, buying an ebook means they are able to read it right away and at a fraction of the costs of a physical book. It was a no-brainer for me, actually. Vook offers great and fast service, so for me as an author, it’s very convenient.

Can you share with us a little-known fact from the books?
Great question! Well, Book Three is all about secrets and mysteries. I could tell you about the secret rooms in Palazzo Vecchio or why the Black Death is regarded by some as a positive step for mankind – but I won’t.

I guess you all know the leaning tower of Pisa. In Book Two, we also visit Pisa and you’ll read in great detail the story of the tower. You don’t notice just how crooked the tower really is until you first set foot inside through the entrance. For a moment you will stagger a little, feeling betrayed by the game that the tower seems to want to play with its visitors: the door, the floor, the walls – all will confuse you. After construction of the tower started in 1173 it started to sag almost at once.

There have been many attempts since then to restore the building, but it seems it will be that way forever. There’s not a soul in Pisa today who would even consider putting it back upright, by the way. Why would you if you are considered one of the tourist hot spots of the world?

Who is your target audience and why should they buy the series?

"A reader told me she was very happy with the book as she could experience Florence from her wheelchair."

Looking at the readers of the books so far, I see two main groups. One is obviously the fanbase of Dan Brown’s Inferno, and more broadly, avid readers of history thrillers - any book containing some puzzles or mysteries linked to some kind of historic event. These readers just love to trigger their imaginations with such stories.

The other group is people who love to read about travelling, now with a focus on Italy and history travel. Some people actually used the first books of Florence and Tuscany to guide them; a real-life Dante tour! I also got an email from a reader in Belgium, who told me she was very happy with the book as she could experience Florence from her wheelchair, mostly because of the images in the book.

Are you planning to publish more ebooks in the future?
I've just released the third and final part of our Inferno Experience series, Inferno’s Hidden Secrets and Eternal Mysteries. I have to say, it was a great pleasure writing the books, and it is very well possible I’ll write more books in the history/travel category, simply because I know so many stories about the country that others like to read.

Oh and by the way, Dan Brown’s Inferno ends up in Venice. So maybe I will come up with a fourth book in the series – following Dante to Venice. But again, don’t chase me if I don’t.

Italy is a fascinating country in many ways, rich of history and stories. And if I can take readers on a journey through them, why wouldn’t I?



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